Interactive Funnel Drop-off Calculator
Pinpoint exactly where you’re losing customers in your marketing funnel.
1. Define Your Funnel Stages
2. Analyze Your Results
Overall Funnel Performance
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Total Conversion Rate (Stage 1 to Final Stage)
Your funnel analysis will appear here after you calculate.
How to Reduce Funnel Drop-off
What is Funnel Drop-off?
Funnel drop-off is the percentage of users who leave your conversion process at a certain stage. For example, if 100 people visit a product page but only 10 add the product to their cart, the drop-off at that stage is 90%. Identifying and minimizing drop-off at each stage is the key to improving your overall conversion rate.
Common Causes of High Drop-off
- Lack of Clarity: A confusing value proposition or a complicated user interface.
- Unexpected Costs: High shipping fees or taxes revealed only at the end of the checkout process.
- Technical Issues: A slow-loading website, broken links, or forms that don’t work on mobile devices.
- Lack of Trust: Missing security badges, customer reviews, or a clear privacy policy.